This week, I was invited to deliver a guest lecture in Dr. Po-Ju Chen's graduate class at the TAMU Department of Hospitality, Hotel Management and Tourism.
As an editorial board member of the Journal of Hospitality & Tourism Cases (JHTC), I talked with PhD/Master's colleagues at TAMU, sharing insights on JHTC and case studies, and the exciting opportunity presented by the International CHRIE JHTC Case Study Competition. Following that, I also shared one recent research on the "waiting line effect" in tech-enabled menu ordering systems (https://lnkd.in/dNXVuiXh).
I'd like to extend my heartfelt thanks to Dr. Po-Ju Chen for her gracious invitation, and a special thanks to Drs. Brian EM King, Jim Petrick, and John Crompton for their warm welcome during my stay in Aggieland!
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